Lim Kim Sun
Financial Services Director
12 years of experience
7x MDRT Qualifier, 7x Pinnacle Leader Award, 3x Centurion Club, AIA Hall of Honour, 9x AIA Convention Qualifier
Lim Kim Sun leads Virtus Associates as a Senior Director at AIA Singapore, not just managing a book of business, but building an agency from the ground up. With 12 years deep in the field, Kim Sun has carved out a niche most advisors overlook: bridging group corporate insurance with personal retirement planning for SME business owners, the backbone of Singapore’s economy. Beyond advising clients, Lim Kim is actively growing a team, recruiting and coaching new advisors, and pushing a bold “2X Growth Strategy” to scale the agency. It’s a dual role — trusted advisor and agency builder — driven by a genuine investment in developing others, not just closing deals.
Areas of specialty
Kim Sun is passionate about helping business owners build real financial security — bridging the gap between protecting their business through group corporate insurance and securing their own future through smart retirement and investment planning. It’s not just about products; it’s about giving hardworking entrepreneurs the clarity and confidence to grow their companies without sacrificing their personal financial wellbeing, using tax-efficient strategies and structures tailored to their unique position as both business owners and individuals.
Wealth & Retirement Planning
Employee Benefits & Corporate Wellness
Hear from my clients